Flyers – Believe it or not, regular old paper flyers can attract a lot of attention, especially if you’re having a special event.Every time you hand out one of these compact advertisements, you make a connection with a potential customer. Business Card Redesign – First impressions are everything, so why not spruce up your business card? Be sure to display all relevant contact information, including your social media profiles, to provide as many ways as possible for people to get in touch.Think you can’t afford to hit every door in your neighborhood with a customized direct mail campaign? Check out National’s business financing options. You can include an advertisement in a popular local publication, send out postcards announcing an event or sale, mail coupons to new residents or produce small catalogs for special occasions. Direct Mail Marketing – Invest in a direct mail campaign to bring your brand to the physical “inboxes” of people in your area.“Old-fashioned” advertising methods still work and are viable ideas for attracting customers to your store: Couple your video strategy with National’s other marketing services to improve visibility! Share additional instructional videos, product sneak peaks and behind-the-scenes snippets to build authority and keep customers engaged. Video – Bring potential customers into the world of your company with livestreams on your social media platforms.Start boosting your ROI now with National’s digital advertising services. Perform detailed keyword research and analyze customers’ purchasing habits to target your ideal audience. Web Advertising – Allocate some of your marketing budget to digital advertising strategies, such as PPC campaigns, retargeting, remarketing and email.Get started today growing your following! Whether you’re trying to make an impression on Facebook, Twitter, LinkedIn, Instagram or Pinterest, National is ready to build your campaign. Share interesting, relevant content on a regular basis, emphasizing audience interactions over sales language. Social Media – Use boosted or sponsored posts on platforms like Facebook and Instagram to ensure your target audience sees your marketing messages.Let National handle the behind-the-scenes work to boost your site’s search rankings. Audit your SEO strategy regularly, and update as needed to stay ahead of competitors. Include location-specific keywords to attract more local and mobile customers to your brick-and-mortar store. SEO - Optimize your website for search by using relevant keywords in your content, streamlining the user experience and building a network of high-authority backlinks.Get started with an online ordering solution from National (without involving third parties), and watch the orders roll in. Orders go right to your kitchen for maximum accuracy and efficiency. Busy office workers, stressed parents and anyone who’s hungry can use an integrated online order platform on your website or Facebook page to make orders from their computers or mobile devices. Online Ordering - Offering online ordering makes it quick, simple and easy for customers to get meals on the go.Try National’s professional logo design services to refresh your brand, improve visibility and reach more people. Through strategic creative campaigns, an eye-catching logo becomes synonymous with all your brand stands for so that customers instantly recognize your business. A fresh look for your brand image can make a big difference in your marketing. Logo Redesign - If your logo doesn’t attract attention, your brand isn’t likely to gain traction.See how National can help optimize your site for a better user experience and to generate more leads. Make sure your contact information is displayed on every page so that it’s easy for customers to get in touch. If you accept orders online, do everything you can to simplify the shopping experience. Website – This online “storefront” for your business should be easy to navigate, mobile-friendly and regularly updated with fresh content.The question of how to attract customers online has become more complicated in light of changing algorithms affecting what potential customers see, but you can increase visibility by diversifying your channels: Online Marketing Strategies to Increase Your Customer Base A combination of time-tested online and offline tactics executed according to a strategic plan is all you need to grow your client base. This post was updated to include even more helpful business practices that expand your customer base!Īttracting new customers to your business and retaining them in the long term doesn’t require a mystical formula known only to marketing gurus.
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